Lot’s of conversation lately about the definition of artisanal. What is, what isn’t. Can big corporations create an artisanal product? To some extent, I find the discussion similar to the word “all natural” or any of the other buzz words that drive us to buy a product. There’s so much mispresentation and/or downright fraud in the food industry that it’s hard not to be skeptical about what claims manufacturers make.

And if you think it’s all big bad corporations that mislead consumers, think again. I am dismayed at the number of “local growers” who sell at farmers’ markets who really purchase their “homegrown produce” from wholesalers. That’s why reputable farmers’ markets actually tour the farms of their growers.

One thing I know for sure is at Queen City Cookies we create edible art everyday. Each baked good we make is created by hand in small batches. We cut the cookies by hand, decorate them by hand, and package them by hand. Each bakery artist leaves a bit of their personality and lots of love with every cookie, pie, schnecken, and package.

I believe you can see as well as taste the love in our products. So feel secure in the truth: Our products  are truly artisinal.

But just in case the whole discussion is a bit tiresome, grab a piece of schnecken, a slice of crack pie, or a cookie and check out this post. I think it adds a bit of humor to the topic.

Enjoy!

http://m.eater.com/archives/2012/05/02/lewis-black-artisanal.php